die marke dhc Unsere Geschichte/Inspriataion Olivenöl

Wie alles begann

In den 70er Jahren besaß ein fähiger junger Geschäftsmann namens Yoshida ein bekanntes Bildungsunternehmen in Tokio. Seiner Überzeugung folgend, dass Wissen der Schlüssel zur Erleuchtung ist, war Yoshida neugierig auf die Welt auch außerhalb Japans. Also packte er seine Sachen und reiste nach Europa. In Spanien traf er auf einen Olivenbauern, dessen Familie bereits seit über 200 Jahren Olivenöl in höchster Qualität herstellt. Schnell stellte Yoshida die Verbindung zwischen traditioneller japanischer Kräuterkunde und den antioxidierenden Eigenschaften des Olivenöls her. Eine neue Philosophie der Hautpflege war geboren.

 

Alte zöpfe abschneiden

Auch heute noch, als eine der führenden Gesundheits- und Schönheitsmarken der Welt, stellt DHC im Bereich der Hautpflege eine große Ausnahme dar. Immer wieder überraschen die DHC-Labore in Tokio die japanische Schönheitsindustrie mit innovativen Formeln, von denen viele auch auf den westlichen Märkten bisher völlig unbekannt waren. Darüber hinaus verstößt DHC mit seinem vornehmlich aus Frauen bestehenden Top-Management gegen die kulturellen Standards typischer japanischer Unternehmen.

 

 Tradition trifft innovation

Trotz der bahnbrechenden Formeln und der ungewöhnlichen Historie bleibt DHC den japanischen Werten verhaftet: Wir bieten hochwertige, antioxidierende Hautpflege an und engagieren uns für Bildung. DHC ist Marktführer im oberen Segment der Schönheitspflege und setzt sich zugleich für Bildung und Leadership ein, um insbesondere Mädchen gute Zukunftsperspektiven zu ermöglichen.

 

Wir von DHC sind davon überzeugt, dass Schönheit mit (Selbst-)Vertrauen beginnt. Unsere Aufgabe sehen wir darin, unsere Kunden mit hervorragenden Produkten zu beliefern, die als Ergebnis japanischer Innovationskraft aus außergewöhnlichen Inhaltsstoffen hergestellt werden. Und getreu unserer Tradition unterstützen wir Frauen und Mädchen weltweit darin, ihre ganz individuelle Schönheit zu entdecken.

A break from the norm

Today, as one of the world’s top health and beauty brands, DHC remains a radically different kind of skincare company. The DHC labs in Tokyo continually disrupt the Japanese beauty industry with innovative formulas, many never seen before in the Western marketplace. And with an executive leadership comprised primarily of women, DHC shatters the cultural norms of the typical Japanese company.

A break from the norm

Today, as one of the world’s top health and beauty brands, DHC remains a radically different kind of skincare company. The DHC labs in Tokyo continually disrupt the Japanese beauty industry with innovative formulas, many never seen before in the Western marketplace. And with an executive leadership comprised primarily of women, DHC shatters the cultural norms of the typical Japanese company.

Tradition meets innovation

Even with its breakthrough formulas and unconventional history, DHC is dedicated to its core Japanese values: offering premium antioxidant skincare and advocating for education. Based in the San Francisco Bay Area, DHC USA leads the industry in best-in-class beauty practices and champions education and leadership to help ensure a bright, beautiful future for youth. At DHC, we believe true beauty begins with confidence. We’re on a mission to provide our customers with the best products, made with exceptional ingredients and renown Japanese innovation. And true to our heritage, we’re committed to helping everyone, everywhere to discover their own brand of beauty.

Tradition meets innovation

Even with its breakthrough formulas and unconventional history, DHC is dedicated to its core Japanese values: offering premium antioxidant skincare and advocating for education. Based in the San Francisco Bay Area, DHC USA leads the industry in best-in-class beauty practices and champions education and leadership to help ensure a bright, beautiful future for youth. At DHC, we believe true beauty begins with confidence. We’re on a mission to provide our customers with the best products, made with exceptional ingredients and renown Japanese innovation. And true to our heritage, we’re committed to helping everyone, everywhere to discover their own brand of beauty.

our beauty philosophy

“wabi-sabi:
perfectly imperfect”

There’s a concept in traditional Japanese aesthetics known as wabi-sabi. Derived from a Buddhist teaching, it’s described as finding beauty in imperfection and it’s how we at DHC see beauty. To us, perfect skin isn’t a complexion free of flaws (let’s be real—there’s no such thing). We believe beauty is process, not a goal. It’s the ability to love your skin and all its perfectly imperfect distinctions. Your idea of beauty is entirely your own. We’re just here to help you do you.

our beauty philosophy

“wabi-sabi:
perfectly imperfect”

There’s a concept in traditional Japanese aesthetics known as wabi-sabi. Derived from a Buddhist teaching, it’s described as finding beauty in imperfection and it’s how we at DHC see beauty. To us, perfect skin isn’t a complexion free of flaws (let’s be real—there’s no such thing). We believe beauty is process, not a goal. It’s the ability to love your skin and all its perfectly imperfect distinctions. Your idea of beauty is entirely your own. We’re just here to help you do you.

our beauty philosophy

“wabi-sabi:
perfectly imperfect”

There’s a concept in traditional Japanese aesthetics known as wabi-sabi. Derived from a Buddhist teaching, it’s described as finding beauty in imperfection and it’s how we at DHC see beauty. To us, perfect skin isn’t a complexion free of flaws (let’s be real—there’s no such thing). We believe beauty is process, not a goal. It’s the ability to love your skin and all its perfectly imperfect distinctions. Your idea of beauty is entirely your own. We’re just here to help you do you.

our beauty philosophy

“wabi-sabi:
perfectly imperfect”

There’s a concept in traditional Japanese aesthetics known as wabi-sabi. Derived from a Buddhist teaching, it’s described as finding beauty in imperfection and it’s how we at DHC see beauty. To us, perfect skin isn’t a complexion free of flaws (let’s be real—there’s no such thing). We believe beauty is process, not a goal. It’s the ability to love your skin and all its perfectly imperfect distinctions. Your idea of beauty is entirely your own. We’re just here to help you do you.

Our Ingredients

We at DHC like to have fun, but we get serious when it comes to products and what goes into them. We take pride in formulating our basic skincare using the best ingredients and technologies available, and without parabens, colorants, or added fragrance. Our entire line was founded on the principles our first product: Olive Virgin Oil. It’s sourced from organic Spanish olives that are handpicked when they’re most rich in nutrients. The oil is extracted from the crush before the first cold pressing, then carefully filtered in our state-of-the-art labs in Japan. The result is the premium, non-comedogenic, organic virgin olive oil we continue to produce today.

 

As part of our commitment to providing our customers with the best products, made with exceptional ingredients and renown Japanese innovation, we apply the same high standards used in obtaining our olive oil to all our ingredients. To learn more about our ingredients, please visit our Skincare & Ingredients Glossary.

Aloe

ORGANIC OLIVE OIL

VEGAN

Advanced peptides

Antioxidant

BOTANICAL